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The place to help you lose weight, get strong, eat healthier & make it a permanent lifestyle

the forever consistent
membership

introducing

You start strong for a few weeks, but struggle to stay consistent

You feel like you’re constantly starting over with workouts or nutrition and rely on motivation to get going again

You want to lose weight, get stronger, or eat healthier without extreme dieting

You’re busy with work, family, and life, and need something that works in different seasons without overwhelming you

You know what to do (after consuming lots of fitness or weight-loss information), but struggle to apply the tips to your current situation and follow through

You want support and accountability that's flexible and aligns with the season of life you’re in

forever consistent membership is for you if...

You’re already disciplined in other areas of your life.

You show up for work and meet deadlines.
You handle responsibilities.
You support your family and community.

But when it comes to taking care of your health, it feels like something you’re constantly fighting to maintain. 

You get into a groove with your workouts.
You’re snacking less.
You’re paying attention to how many sweets you’re having.

And then life happens. Work suddenly gets busy, you have to travel, your energy is shot because your week is packed OR sh*t just comes up that throws everything off.

Before you know it, you’ve fallen off completely.

pushing through exhaustion will make you more disciplined.

It’s time to let go of the idea that having more hours in the day or 

Not to mention, these programs also have you changing & building too many habits at once when you need simplicity.

For example, you're trying to...

  • Lose weight
  • Get stronger
  • Eat perfectly healthy for every meal
  • Workout five days a week
  • Track everything
  • Hit 100+ grams of protein

And the second it becomes overwhelming, you fall off because now losing weight feels like another thing on your to-do list instead of self-care.

These are the biggest derailers that you will overcome for good.

That's why your past fitness programs failed you

They were only designed for perfect weeks and not your reality.

i'm in

Because when you are a high-achieving woman of color.

You’re balancing demanding careers, leadership roles, family responsibilities, and communities that rely on you.

On top of that, you come from cultures where food, gatherings, and traditions look very different from the “standard healthy eating” you see in most meal plans

 **Ahem** Western approaches in the fitness space that don't work for us.

That's why when your lived experiences aren't taken into consideration, you struggle with staying consistent.

And every time you restart, it delays your progress when it takes our bodies 6–8 weeks to show noticeable physical changes.

Losing weight sustainably this time isn’t just about knowing what to do but staying consistent long enough to see results.





that's why I created the forever consistent membership

I don't assume you have...

  • unlimited time
  • consistent energy
  • a predictable schedule





here's what we do...

Modify workouts during your period or any hormonal changes when energy is lower

Adjust meal plans during stressful work weeks so you don't overeat

Work around packed schedules or travel instead of waiting until "slower" season

stay on track with situations like Korean BBQ, where portion sizes are harder to control

Manage office snacks and sweet cravings

Adjust your intensity during sick days or low capacity week so you still show up without an all-or-nothing mindset

I was stuck in an 8-month plateau because I kept resetting after every trip. I didn't know how to eat healthy on the go, so I would snack a lot, indulge in sweets, and try to start momentum again when I got back to my routine. Working with Sam, I felt more confident after every trip because I knew how to adjust my meals and workouts to not fall off.

kierra, business owner

"I lost 8 pounds in 2 months because i wasn't falling off when traveling anymore..."

introducing the forever consistent approach

Instead of changing too many habits at once, you will focus on one main goal for three months

Three months is the minimum commitment inside the membership. After that, you can continue month-to-month.

If your focus is eating healthier, you’ll naturally see improvements in energy, workouts, and weight because your meals are balanced and satisfying, which means you won’t overeat.

goal 3: eat healthier

less snacking, control sweet cravings, add fiber, protein

If your focus is getting stronger and toned, you’ll lift heavier over time while following a flexible plate that includes protein and carbs you enjoy to fuel smarter.

goal 2: get stronger & toned

lift 20-100+ pounds, sculpted arm, snatched waist, grow glutes with increased stamina

If your focus is weight loss, you’ll still get stronger and work on portion sizes without needing to track calories or macros.

goal 1: Lose weight

7–10 pounds

Even though you’re focusing on one goal, your plan will still include pieces of the others


The more I understand what you've tried in the past that didn't work, your current schedule and capacity, what season of life you are in, the better you will be supported to make it sustainable

No week is usually the same & that's what makes it easy to fall off when you are doing it alone. When you have a accountability support system, you will stay consistent for good.

join the community group chat & commitment calls to stay on track

03.

No more decision fatigue on what you should be focusing on, what exercises to do, how much to eat, or what to eat. You will be set to get started right away

get your custom workouts + portioning guide in 48 hours in the fitness app

02.

complete an in-depth intake form

01.

how it works when you join...

Inside the membership, every member receives a custom workout and portion guide  based on their lifestyle and goals.

no one size fits all

Your workouts stop feeling like a daily debate because you know what you're doing and when you're doing it

You trust that if you have an off day or off week, you’ll adjust and keep going instead of falling off track

You go out to dinner, travel, or attend family gatherings without feeling like you “ruined everything.”

You stop overthinking every bite

Food becomes something that nourishes and satisfies you, not something you constantly feel guilty about

Workouts start feeling like something that makes you stronger and more capable, instead of a chore

You look in the mirror and feel proud of the body you’ve built and walk into rooms feeling confident as f*ck.

You know how to maintain your results for the rest of your life


The Results After Joining

this membership isn’t to help you lose weight for a few months and then slowly return to old habits.

The goal is for consistency to become your default. 

Get ready to finally trust yourself to follow through for real this time. Let’s do this.

I don't find losing weight that difficult anymore when it used to consume me a lot. I feel confident in my clothes now. I have a healthy relationship with the scale, and I trust my food choices. I know how to stay on track when eating dim sim with my friends or trying new food places with my partner. Sticking to my workouts is no longer challenging because I have flexibility to do them at home or at the gym.

betty x. consultant

"I lost 5 inches off my waist and finally consistent with working out 3x a week"

what you get in the membership

This is where we troubleshoot challenges you’re facing during the week, adjust workouts or portioning based on your situation, and celebrate what’s working so you can repeat those habits so your plan is always tailored to you. Calls currently take place on Wednesdays at 6pm CST.

3x Group Commitment Calls Per Month

02.

You’ll receive one structured 12-week workout plan and portion guide inside the private fitness app based on your schedule, capacity, and goals.
This plan is designed for consistency.

Custom 12-Week Workout Plan + Portioning Guide

01.

Workshops are offered when needed to help you strengthen the habits that support consistency. You will know how to apply it your unique situation instead of just consuming fitness information with no action.

Monthly Habit Workshops

04.

This intimate community and accountability space is for you to ask workout and nutrition questions between calls. Get your exercise form review every Friday to maintain results and stay motivated sustainably.

Private Community Chat on telegram

03.

A CERTIFIED NASM PERSONAL TRAINER, CORRECTIVE EXERCISE SPECIALIST AND IP PRECISION NUTRITION COACH

samantha lee

MEET YOUR COACH

She is a Hmong-American from Saint Paul, Minnesota, the eldest daughter of refugee/immigrant parents. She has been in her fitness journey for 13 years.

When she first started, Sam was pressured to conform to Westernized standards of healthy and avoided Hmong food for a long time as Asian foods were seen "unhealthy" to lose weight in mass media.

She stripped her cultural identity to eat the white diet only to find that it wasn't sustainable. It didn't allow her to eat her momma's cooking without guilt.

After healing her relationship with food, her mission is to voice the cultural differences in the weight loss industry to empower women of color (WOC) to reclaim control over their bodies, encourage them to embrace foods from their cultural backgrounds without shame.

$297/month

pick your commitment and get results

an initial 3 month commitment then move month-to-month

$3,000/12 months

commit to a year and save $564

BONUS! quarterly (4) 1:1 call with Coach Sam

I used to run on coffee and maybe eat 1-2 meals a day. I had no time to work out because after work I would be too tired. Working with Sam, I ate more nourished meals that didn't require me to make more time in my schedule. Even if they were DoorDash, we found a way. She also helped move my body consistently with a 15 min workout routine that didn't tie me to the gym or take hours.

may yer, executive

"I work 60+ hours week as an executive and I'm the healthiest i've ever been in a long time"

THE FAQ'S

After the first three months, you can continue month-to-month if you want ongoing coaching, accountability, and support. Your custom workout and portioning guide will be delivered to you in the private fitness app every 4 weeks instead of 12.
Regardless of which one you pick, the habits in each one will overlap with other goals in some way, so pick the one you want the most first. However, if you want to get consistent with all 3 and make it a permanent lifestyle, each goal needs 3 months to create sustainable habits you can maintain.
Hi, This is Sam. I will be running the (3) commitment calls per month, and will be inside the private community chat supporting you, providing feedback, etc. 

How much access will I have to Coach Sam?

Most physical changes take 6–8 weeks to become noticeable. The 3-month commitment ensures you have enough time to build real habits and see meaningful progress instead of jumping between programs. This isn't another 30-day challenge where results don't last.

Why is there a 3-month commitment?

This membership was designed for you. Instead of giving you a rigid routine, we adjust your workouts and food structure based on what’s happening in your life so you can stay consistent through different seasons.

Coach Sam has worked with clients working 60+ hours a week, traveling 2-3x a month, postpartum, family planning, caregivers' responsibilities, low energy, weekend getaways, you name it. You will be taken care of :)
No. Inside the membership, we use mindful eating and intuitive practices (Eat when hungry, stop before you get full) to portion your meals. The goal is to help you feel connected to your body, eat in a way that’s sustainable long-term because your body is the calorie tracker.

What if my schedule is unpredictable?

What happens after the third month?

That’s completely fine. Your plan will be built based on your starting level, so you can build strength and confidence gradually. Coach Sam will be with you every step of the way to ensure your workouts supports you.

What if I’m new to working out?

No. If you can only workout from home, Coach Sam will create a home workout for you based on the equipment you have available.

Do I need a gym membership?

what if I want to achieve all 3 goals? (lose weight, get strong and eat healthier)

Coach Sam recommends you to focus on one approach so you don't overwhelm yourself. After coaching 100+ clients, hopping between different nutrition and workout programs can cause confusion.

If you can't see yourself doing the program you are on in the next 1-3 years, this approach is the one to go so you don't fall off again.

Can I do this if I’m already in another program?

That’s exactly why this membership exists. Your past fitness program failed to address your lived experiences and capacity, and only works when your weeks are perfect.

Here, we focus on building workouts routines and eating habits that work with your reality. The commitment calls and community space will help you be the most consistent you've ever been.

I’m worried I won’t stay consistent?

Even though this is a membership, each member receives a personalized workout plan and portioning guide based on their schedule, goals, and capacity.

Is this personalized or a group program?

Do I need to track calories or macros?

That's OK. The calls are meant to support you and there will be replays available.

You can drop in any time, get what you need and take action or put it inside the community chat. Coach Sam does not want you to sit and consume. Your results come executing the fitness plan. However, please note that ghosting these calls when you need support will impact your progress.

what if I can't make it to every commitment coaching call?

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